Lexus unveiled bold new concept vehicles at the Japan Mobility Show, embracing a broader luxury future.
The brand challenged conventional ideas of luxury vehicles, unveiling design studies that reimagine the flagship LS model.
The LS Concept is a "Luxury Space" where freedom and privacy become the ultimate commodities.
Space is freedom, and space is privacy.
According to Chief Branding Officer Simon Humphries, the LS Concept reflects a changing world where personal space, time, and emotional connection have become as important as performance.
Author's summary: Lexus debuts futuristic concepts at Japan Mobility Show.