DAZN Partners with Betfred for Eubank vs Benn Rematch
UK betting brand Betfred will be the headline sponsor for the highly anticipated boxing rematch between Chris Eubank Jr. and Conor Benn. The bout, promoted by DAZN, will take place on November 15 at Tottenham Hotspur Stadium in London and will be streamed globally via DAZN pay-per-view.
Key Details of the Sponsorship
- Betfred branding will feature on all four corners of the boxing ring.
- The partnership includes broadcast and digital sponsorship across DAZN's content portfolio.
- Featured series include “Face Off,” “Fight Night Predictions,” and “Fight Week Wrap.”
- Betfred plans to enhance visibility through in-store campaigns and other activations.
Executive Comment
“Betfred and DAZN’s collaboration on this landmark event reflects our shared commitment to innovation and fan engagement, delivering unique branded experiences to boxing fans globally across DAZN’s platform and beyond,” said DAZN Group Chief Executive Shay Segev.
Additional Information
DAZN previously aired the delayed first fight between Eubank Jr. and Benn in April, setting the stage for this much-anticipated rematch. The partnership reinforces DAZN’s strategy of blending premium boxing content with strong commercial partnerships.
Author Summary
This article highlights DAZN’s major sponsorship agreement with Betfred for the Eubank vs Benn rematch, showcasing how strategic brand partnerships enhance fan engagement globally.
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